Senior Marketing Specialist

Job Description

Travel

Yes, < 75 % of the Time

Careers that Change Lives

We are looking for a competitive and trustworthy Sr Procedural development Specialist to help us build up our therapy development activities.

The goal is to meet and surpass the company’s expectations to drive rapid and sustainable therapy development growth in India. Support sale & Marketing teams as the key point of contact between an organisation and the surgeon faculty/HCO for planning and execution of Training and Education programs.

We value what makes you unique. Be a part of a company that thinks differently to solve problems, make progress, and deliver meaningful innovations.

A Day in the Life:

Job description:

· Develop plan for,

o Procedural adoption

o Procedural development

o Product Penetration

· Use the market model excercise as a tool to understand procedural adoption & product penetration for different therapies and accounts

· Track adoption of therapy at surgeon level/account level.

· Coordinating with Key option leaders and entire sales team of that region on daily bases to driving marketing and T & E strategy

· Conduct Awareness, Adoption, Application and Adovocay Programs

· Build & implement strategy for specific therapeutic areas and specific products

· Identify local KOL’s & work closely with sales team to develop the best in class training programs for the budding surgeons

· Collect and process comprehensive procedure data

· Plan and organize KOL engagement programs; Coordinate with KOL/s and provide scientific support during the programs

· Engage KOL’s in cross functional specialties

· Implementation of Physician Connect Program & building internal capabilities.

· KOL engagement plan to support procedural adoption objective: identification, development, & establishing of scientific relationship with KOL’s.

· Identify local KOL’s & work closely with sales team to build procedural centers across pan India.

· Plan and organize programs; Coordinate with KOL/s and provide scientific support during the programs

· Engage KOL’s in cross function specialty.

· Develop and execute plans to address prevalence of the procedure

· Develop innovative schemes to educate all stakeholders, incl. surgeons.

· Develop strategies to increase our Training and education footprints at existing surgeons

· Develop marketing strategies to increase our product penetration across specialty

· Deploying successful marketing campaigns from ideation to execution

Must Have: Minimum Requirements

· BE/ Any Science Graduate and MBA from a Reputed Institute

· Person should have Minimum 6-9 Years experience in Therapy Development, Procedural Marketing, Product Marketing in medical devices/Pharmaceutical Industry.

· Exceptional interpersonal skills.

· Computer literacy including sound knowledge of the MS Office suite of software.

· Willing to travel extensively

· Ideally demonstrated success in a sales function of technical equipment

Nice to Have:

· Excellent communication and interpersonal skills: Good verbal communicator and presenter

· Professional presentation and "Presence"

· Can work autonomously but is also a team player

· Self motivated and positive

· Outgoing and friendly: Enthusiastic, energetic

· “Can do” attitude

· Ability to quickly establish credibility with all levels of customer base

· Good time manager: Well organized, able to set and reset priorities

· Willingness to learn, especially technical information

About Medtronic

Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.

We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.

Physical Job Requirements

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. (ADA-United States of America)